Talent — finding people, keeping people, and helping people give their best — is the #1 challenge businesses face. And for mid-sized companies, fighting the “war for talent” is particularly hard. In this episode of The Leading Edge, Thomas A. Stewart talks to Rob Sher about how middle-market enterprises can transform recruiting processes, develop a high-quality talent pool, and drive long-term growth.
According to Rob Sher, an expert on middle-market companies, there are three drivers for successful growth: recruiting valuable candidates, developing talent, and leading teams — but most company leaders don’t open up these processes to see how to do them better. By creating a persuasive recruiting process that highlights your employer brand, you can effectively acquire new talent and remain involved in future employment searches. Successful midsized businesses must place value in current and potential employees to facilitate next-level brand growth. As Sher says, this is the secret to becoming an industry leader.
In this episode, Rob Sher, the Founder and CEO of Mastering Midsized, shares his expert strategies for driving leadership growth in midsized companies. Sher shares the results of new research about how to develop an engaging recruitment process, hire valuable talent, and build an employer brand. Discover this and more as Sher joins Thomas A. Stewart on The Leading Edge — a place where new ideas emerge and are sharpened, and where leaders look to find the edge that brings success for themselves, their teams, and their enterprises.
Here’s a glimpse of what you will learn:
- Rob Sher discusses how the pandemic has impacted middle management for midsized brands
- The importance of a thorough and engaging recruitment process
- Sher’s tips for attracting and hiring high-quality candidates and stocking talent pools
- What is an employer brand and why is it essential for long-term business success?
- Sher describes the role of talent as a growth driver for midsized companies
- How to develop a valuable talent pool and cultivate current employees
- Sher discusses what is driving his next-level growth
About Our Guest:
Rob Sher is the Founder and CEO of Mastering Midsized, a company that partners with leading middle-market companies to maximize growth. Prior to founding Mastering Midsized, Sher was the Co-founder and CEO of Bentley Publishing Group for over 20 years. He has experience as a consultant, lecturer, and board member for various companies.
Sher is also the author of multiple books, including the just-released Driving Midsized Growth and Mighty Midsized Companies. He earned his MBA from Saint Mary’s College of California.
Resources mentioned in this episode:
Sponsor for this episode:
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